Happy Pek
SHARING HAPPINESS
Packaging design
Happy Pek (Happy Baker) is a Slovenian brand of bakeries and bakery products, boasting a long-standing family tradition.
In line with the Happy Pek brand motto, “Sharing Happiness,” designed birdhouse was offered to customers at bakeries, for collecting bread crumbs for birds. This initiative not only showcases the brand’s commitment to community engagement but also environmental consciousness through the use of natural, eco-friendly materials. When the birdhouse becomes empty, it can be easily refilled with bread leftovers, embodying the simplicity of a traditional brand while emphasizing sustainability.
Translation: Happy Birds. For birds, the smallest piece of bread represents a whole meal.





